A Global Campaign for Birth Defects
On the ground and online activities were done before and during the first WorldBDday (March 3, 2015). In social media, #WorldBDday was launched as the official hashtag for the campaign. The Twitter-sphere was all aglow last March 3, 2015 for the first-ever World Birth Defects Day. In fact, 6,154,146 people were reached worldwide from February 6 to March 4, 2015. More than half of these were obtained during World Birth Defects Day (March 3) through the the Twitter BuzzDay and the WorldBDday Thunderclap, one of the important metrics of the campaign.
The first WorldBDday Thunderclap was hosted by the March of Dimes and it contributed to the total social media reach of the campaign. Thunderclap is the first-ever crowdspeaking platform that helps people be heard by saying something together. Similar to an "online" flash mob, Thunderclap allows supporters of a campaign to share a single message at the same time thru various social media platforms (e.g. Facebook, Twitter and Tumblr). The first Thunderclap was able to gain 544 supporters from 34 countries and reach 1,101,843 people worldwide.
Highlights of 2015 Activities
Quick Guide on Joining the
1. Go to https://www.thunderclap.it/projects/52460-world-birth-defects-day-2017
2. Click "Support with Facebook" and/or "Support with Twitter"
3. Click "Add My Support"
4. Click "Authorize App" to allow Thunderclap to post the message on your behalf.
In Facebook, it asks to access your "Friend List". According to the FAQ, Thunderclap needs to access your "Friend list" in order to calculate social reach for Facebook. The app assures campaign supporters that it will never interact with your friends' accounts, store their information, or post on their behalf.
After these, Thunderclap will be able to publish the WorldBDday post on your timeline on March 3.
To learn more about Thunderclap, visit https://www.thunderclap.it/faq
Go Social #WorldBDday:
Suggested Tweets and Posts
Support the #WorldBDday campaign by sharing your personal thoughts or by posting any of the suggested posts on Facebook and Twitter. Do not forget to use the hashtag #WorldBDday (not case sensitive) to your tweets.
I’m ready to raise awareness on March 3 because birth defects are common, critical and costly! #WorldBDday
Join me March 3 to promote World Birth Defects Day to improve prevention and research worldwide #WorldBDday
On March 3 let’s spread the word – every child born with a birth defect has the right to have a full and happy life #WorldBDday
Birth defects may result in long-term disability, placing a huge burden on families & health-care systems around the world #WorldBDday
Birth defects survivors may suffer lifetime disability but good health care services may improve their quality of life. #WorldBDday
Did you know that 1 in 100 newborn has a heart defect? #WorldBDday
Birth defects affect 1 in 33 infants and result in approximately 3.2 million birth defect-related disabilities every year #WorldBDday
Too few countries have a birth defects surveillance program. Why not in all countries? #WorldBDday
An estimated 270,000 newborns die during the first 28 days of life every year from birth defects #WorldBDday
Did you know? Intake of 400 micrograms of folic acid daily can prevent occurrence of neural tube defects (NTD) by up to 70% #WorldBDday
Did you know? Taking folic acid supplements is the only neural tube defect (NTD) prevention method proven to date #WorldBDday
In PH, congenital anomalies are among the top 10 causes of infant mortality for the past 50 years (DOH) #WorldBDday
The existing birth defects surveillance project in the PH is led by the Institute of Human Genetics,NIH-UP Manila @IHGenetics #WorldBDday
Currently, newborn screening in the PH can detect up to 28 disorders #NBSsaves @newbornscreenph #WorldBDday
Babies with metabolic disorders look normal at birth. Some Inborn errors of metabolism are detected through newborn screening #WorldBDday
Alam mo ba? Ilan sa mga birth defects ay maiiwasan sa pagsagawa ng akmang hakbang bago magbuntis at habang nagbubuntis #WorldBDday
Paigtingin ang National Surveillance System ng birth defects sa Pilipinas! #WorldBDday